"86% of emotionally engaged customers expect brands to reward their loyalty beyond standard programs." (Source: Blogging Lift) What does this tell us about customers' expectations from a brand? How do customers engage and bond with a brand? How can a brand develop a strong emotional connection with a customer/consumer? How can a brand build customer/fan loyalty? Let's dive in and help you create customer loyalty! When, as customers, we engage with a brand and build up our dee