About

I started my creative path in 2012 through photography, and that quickly expanded into moving images, storytelling, and visual identity. What started with capturing moments naturally drew me toward the people behind the art, especially within the music industry, and into the world of artist development, strategy, and long-term career growth.

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Over the years, I’ve had many different roles - from running creative and production projects to shaping and leading the brand strategy, marketing initiatives, and artist management. That broad experience laid the foundation for how I work today: blending strategic thinking, creative nature, as well as passion for business and human behaviour into one cohesive way of helping individuals and businesses thrive.

 

Why I Do What I Do

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I believe that behind every impactful brand or artist is a story, one that connects deeply with the people it’s meant to serve. Whether that’s a fan who feels understood by the music they love, or a consumer who instantly “gets” what a brand stands for, it all starts with clarity, purpose, and intention.

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People have always been at the forefront of my creative thinking, not just as audiences but as the very reason for any kind of success or recognition. My aim is to build strategies and experiences that not only look good, but feel true to the creator and authentic to their audiences - work that resonates and endures.

 

How I Work

 

I partner with artists, creatives, and businesses who are ready to go beyond surface-level results and build something meaningful. Whether that’s:

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• Strategic artist development and management that nurtures careers from the inside out

• Brand evolution and business strategy that strengthens presence, messaging, and market impact

• Campaign planning and strategic execution tailored to real goals and real human connections

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... my work isn’t about one-size-fits-all formulas, it’s about purpose-driven strategy, systematic optimisation, and strong impact.

 

Growth, Connection & Next-Level Momentum

 

The world is constantly shifting and changing, and so are the ways in which we create, connect, and grow. I’m here to help align your brand and business strategies, your outputs, and your goals so that what you build stands on a strong foundation and is capable of adapting for tomorrow.

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Also, read my BLOG if you fancy more of my thoughts captured in writing.

 

To growth and expansion,

Teja Jereb (she/her)

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P.S.
My work lives in two closely connected worlds. I support artists in building sustainable, intentional careers, and I help businesses and brands clarify their identity and strategy for long-term growth.

While the contexts differ, the foundation is always the same: people, purpose, and passion.

If you’re curious to explore how we could work together, you can learn more here:
→ Services for Artists
→  Services for Businesses