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More CEOs Than Ever Are Active On Social Media. Here's Why
71% of consumers are more likely to buy from a company if its CEO is active on social media (Source: Edelman , 2024). Are you a CEO? Are you an entrepreneur? Are you running your own business? How are your sales going? Are you wondering - how can I boost my brand presence? How can I boost my sales? How can I create a more successful company? How can I create more sustained, long-term growth for my business? The answer is YOU. And this is not me being cheesy. You are literally
Teja Jereb
Dec 27, 20255 min read


Strategy As Success Driver (Ralph Lauren)
A good strategy is like a house foundation. Without it, whatever you wish to build will lack proper stability and, in the long run, it will collapse into itself. That's why the right strategy is crucial to the success of any project, campaign, brand, or business. Everything starts with a plan, a strategy, a "point A to point B" master plan that will help us stay on track and build things in alignment with the bigger picture. Even an architect builds a needed foundation based
Teja Jereb
Oct 6, 20254 min read


It's Just a Toothpaste
To me, each brand is alive, almost like an entity that we bring to life with our actions, structuring each little part of it. Brand cannot just be a logo, graphics, colors, and design. It might start there, but over the years, it evolves into a persona (sort of), it grows a character, it gains the ability to be resonant with a specific crowd for all the specific core reasons it embodies. It becomes a "self-made" magnet for the right people. With that in mind, I recently came
Teja Jereb
Sep 15, 20256 min read


Loading...
What started as a generic "coming soon" announcement post for my new Blog quickly turned into something more authentic and creative. I played with some design ideas for the blog banner, and as soon as I opted for the title "Loading...", an idea for a fun post popped into my mind, which will officially start off my writing journey. So, added value, here we go! What's your top score on the Dino Game? If you use Google Chrome, and if you ever lost the internet connection while d
Teja Jereb
Sep 6, 20254 min read
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